Which of the following elements of the marketing communications mix includes a variety of programs directed internally to employees of the company or externally to consumers, other firms, the government, and media to promote or protect a company's image or its individual product communications?
A、 direct marketing;
B、public relations and publicity;
C、personal selling;
D、 advertising;
E、 sales promotion
发布时间:2025-07-12 23:52:49